Skip to main content

BLOG

Category: Persuasion

Be Human — Machines May Do Everything Else

Communicating with empathy might be the most important skill you can master. Why so?  Because it’s quite possible that machines are going to be dramatically better at almost – almost – everything else, and maybe much sooner than we expect. What we know for sure is that artificial intelligence (AI) is already very much woven […]

Read more  

4 Persuasion Tips from a Brewery Tap Room Manager

Today’s post was written by Brett Slater, Chief Social Media Officer at The Latimer Group. In addition to my work with The Latimer Group, I also work in the tap room of a local craft brewery in the tourist town of Boothbay, Maine. On any given summer Saturday, I interact with literally hundreds of people […]

Read more  

The Hidden Key to Building Credibility

Let’s talk about building credibility… real credibility. Not the short term version of credibility that comes from a referral or a common friendship or the personal courtesy of someone giving you a chance. No… let’s talk about the long-term credibility that is built by you, your actions and your performance. Real credibility is created in […]

Read more  

How to Succeed in The New Communication Age

At The Latimer Group, we speak with our clients and friends all the time about the “New Communication Age” that we live in. Today, communication is not just about having or controlling information. Years ago, in an era when not everyone had access to all the information they needed, the best communicators were, in fact, […]

Read more  

How to Add Immense Value to Everyone and Everything

There is a theme that comes up in every workshop we teach… we live in a really noisy world. The world is loud, there is endless competition for mindshare and attention, and everyone we speak to is drowning in too much information, too many meetings, too much access, too little time. This problem is chronic […]

Read more  

First Impressions – How to Leverage and Fight Them

It takes less than 30 seconds for people to decide what kind of person they think you are. What a quaint idea! In fact, Princeton psychologists Janine Willis and Alexander Todorov have demonstrated that study participants make judgments about a person’s competence and trustworthiness in as little as a tenth of a second. One of the […]

Read more  

Speaking Tips: How to Give Your Message More Impact

Does you message stand out? Do you make it easy for your audience to remember what you say? Does your message make an impact on the mind of your listener? You need to care about this, because there is so much competition for the mindshare of your audience. There are so many things that come at each […]

Read more  

Manage Expectations, and Maintain Credibility

I was speaking with my good friend Tom the other day. Tom is a business owner, and the definition of a straight shooter. He doesn’t tolerate people who waste his time or who don’t deliver as promised. We were speaking about a few things on the phone, and he shared a story of a contractor […]

Read more  

The Amazing Power of Yet

My son started fourth grade this week, and on his first day he brought home something from his teacher that I found profound and inspiring. As he was excitedly recounting his first day, and telling us about old and new friends, his new locker and how he intends to decorate it, he pulled out a […]

Read more  

The Hardest Thing for A Leader to Change

Clients of The Latimer Group have heard me say, many times, that the hardest thing for any organizational leader to do is to change the way his or her people actually behave. If you want to reinvent your organization, you can add or subtract business units, product lines, services, locations, etc, etc, etc. You can make yourself […]

Read more