Persuasion

Last post of the week… I’m running to the airport now to begin the long trip home from Singapore. It’s been a great trip, but I’m excited to head home. I love being home, but I also love what international travel does for my approach to my business. I love being forced to stretch boundaries […]

In our last post, we talked about the undeniable benefits of having a broad perspective on communication and having a high sensitivity for audience understanding. Global travel is a great way to broaden your perspective and to realize the vastly different ways people communicate. We believe firmly in audience understanding as a mission critical component […]

Greetings from Singapore, where I’m doing a week of corporate communication training for two of our favorite clients. This follows up a week in Shanghai for the same two clients. International travel is exhausting and exhilarating at the same time. It’s exhausting to travel this far from home, for two straight weeks of day-long workshops. When I get […]

In our last post, we talked about the changing face of communication in the 21st century. We no longer live and work in a world where people have to listen to our message. With so many choices available for information and content, it’s very easy for people to “change the channel” away from you and […]

Let me know if this sounds familiar… you have a presentation to give. You immediately begin thinking about your slide deck. You pull out the last presentation you gave on the topic, you dust it off and realize that some of the same slides will work. So you are on your way. Then you look […]