Persuasion

I hear people refer all the time to a seemingly indisputable fact that we are neck deep in The Information Age. Everything about the way we generate it, consume it, store it, and share it is changing, rapidly. But while those trends are real and will continue for the foreseeable future, there is a bigger […]

Over our last several posts, we have been reviewing the key characteristics of great business communication: Clarity, brevity, context… and today’s topic: impact. Does you message stand out? Do you make it easy for your audience to remember what you say? Does your message make an impact on the mind of your listener? You need […]

Here is something your colleagues or customers will never, ever, say to you… “That presentation was TOO clear. Please be LESS clear next time.” There are very few universal truths in the business world. Many issues and topics depend on context and the details of the situation. Rarely can we make rigid rules of things […]

This is a topic we have written on before, but it merits another emphatic mention. PowerPoint and slide decks are completely overdone, to the point where the whole concept of the business meeting presentation is often (and accurately) lampooned. But many large organizations still rely on the internal presentation as a primary method of communication […]

I’m writing to you early on a Sunday morning from my hotel room in Perth, Australia, the sun still hiding behind the eastern horizon. My colleagues and I are blessed and grateful to have a client base that takes us all over the world, with active relationships on five continents. And while that means we […]

4 Key Strategies for Persuasion

Posted On February 19, 2015 BY

A quick post from the road today, about a pretty hot topic here at The Latimer Group: Persuasion. We write and talk about it all the time, and I think about it a lot, too (especially during down time when I’m traveling, like now). Consider the strategies you may need and use to persuade someone […]

The Balance of Needs

Posted On February 16, 2015 BY

As a small business owner, I am constantly thinking about the various needs that I, and my teammates, should always be thinking about. What needs am I referring to? Whose needs? I am constantly thinking of three sets of need: 1. Our clients’ needs. We are a service provider, and we preach “knowing your audience” […]

(We originally published this post in June of 2014, but as always, there are business communication lessons here that ALWAYS hold up.) I spent the entire day yesterday with my five-year old son. We had quite a nice little Saturday. We woke up early, had breakfast together, and then went out for some man-style shopping. […]

The Customer is NOT Always Right

Posted On January 26, 2015 BY

Sometimes certain phrases get repeated so often, they become more than cliche. They become indisputable fact. But that doesn’t mean such statements are always correct. Like many cliches, “the customer is always right” has some element of truth to it. The customer knows what they want or need, and the customer is entitled to certain […]

At The Latimer Group, we talk and write all the time about the ability to communicate clearly. That is our purpose, our mission, our raison d’etre. To succeed in the 21st century global business environment, you need to be able to communicate with your colleagues, employees, customers, prospects, and shareholders, and you need to be […]