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Category: Sales Communication

Building Customer Relationships When We Can’t Meet

Building connection and relationships with our clients is the coin of the realm in business. There are lots of important inputs that lead to business success. But our clients and the relationships we build with them are the most important input of all, by far. It’s not even close. And as we all now know, […]

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The Self-Evident Truths of Communication Today

What does the world of communication look like right now? What are the barriers to getting our point across today, at this moment in time? There are a bunch, and none of them are inconsequential. Truth #1: The world continues to be a really noisy place. There are lots of people and things competing for attention span and mind share, and it […]

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The Self-Evident Truths of Communication Today

What does the world of communication look like right now? What are the barriers to getting our point across today, at this moment in time? There are a bunch, and none of them are inconsequential. Truth #1: The world continues to be a really noisy place. There are lots of people and things competing for […]

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Coaching Advice: Do You Connect, or Do You Correct?

During work discussions with your colleagues, many (perhaps most) conversations come down to the following choice: Which is more important to you… the relationship or winning the discussion? When we are having substantive, work-related conversations with our colleagues, and the ideas are being thrown around, there almost always comes a point when we have to […]

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Virtual Meetings: Preparing for the New Normal in Communication

This post was written by Kendra Raguckas, Director of Instructional Design & Technology at The Latimer Group. Like many of you, during this time of uncertainty, The Latimer Group is working remotely. This is a new normal for most of our team and there has been some adjustment to our communication as we transition to virtual […]

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Your Side Benefit Might Be Your Audience’s Main Benefit

This post was written by Dan Cooney, Director of Business Development at The Latimer Group. We were recently coaching a talented systems and operations manager (“Mike”) who previewed a presentation he was about to give on the importance of merging contact records in Salesforce for the sake of data hygiene. The intended audience for this presentation […]

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Safety in Numbers — Don’t Count On It!

This post was written by Dan Cooney, Director of Business Development at The Latimer Group. Have you ever been in a meeting with a busy PowerPoint slide beaming on the screen while a confident speaker proudly proclaims, “The numbers speak for themselves!”  You look at the slide and wonder, “Do they?” When a speaker makes this […]

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How to Make the Best First Impression

This post was written by Hannah Morris, Director of Assessment & Advancement at The Latimer Group. What elements stand out to you when you meet someone for the first time? We often hear about the handshake, appearance, warmth, and conversation. Making positive first impressions is highly important for our success – both professionally and personally. […]

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5 Tips for Gaining Attention and Mindshare in 2020

It’s hard to get people to pay attention any more. A lot of people believe that attention spans are shrinking. But regardless whether they are or not, here is an undeniable fact: there is exponentially more competition for mindshare and attention than ever before. So the net effect is the same — because there is […]

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How to Succeed in The New Communication Age

At The Latimer Group, we speak with our clients and friends all the time about the “New Communication Age” that we live in. Today, communication is not just about having or controlling information. Years ago, in an era when not everyone had access to all the information they needed, the best communicators were, in fact, […]

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