Persuasion

Welcome to the latest episode of The Message Makeover Podcast. In this episode, Dan and I interview Kellie Meiman Hock on the art of international trade negotiations, and the importance of thinking hard about the person, people or group sitting across the table from you.  Kellie is a Managing Partner at McLarty Associates in Washington, DC, […]

I spend a lot more time thinking about listening now than I used to. Why? I am not really sure. It could be my advancing age. It could be parenthood. It could be experience in my job. It could be the influence of some of the people in my life. Probably, it is a little bit of […]

(Writer’s Note: We write about political issues and events on occasion in this blog, most of the time in the form of commentary on the dysfunction of our national political conversation, and always with a distinct effort to remain as apolitical as possible. This company enters the world as experts in persuasive communication, not in […]

Hello and welcome to 2021! I hope you had a peaceful and happy holiday, and that everyone in your world is healthy. We had a wonderful “stay-cation” in our home, and spent a lot of time reading, playing games, and watching our favorite shows. Honestly, another week of that would be just fine. But its […]

Ask anyone who performs at a high level: athletes, dancers, singers, etc. They all prepare and practice their skills the same way. They break their skill down into smaller “sub-skills,” then practice each one individually, then put them all back together, and their overall skill level has improved. The same is true with communication. “Great […]

Today we continue our series on classic persuasion and communication mistakes. And today, I want to share a few thoughts on how to handle those really hard conversations we all need to have with a colleague from time to time, when we have to give some feedback that might not be well received. So let’s […]

Let’s continue our discussion of classic persuasion mistakes… here’s another one that we see all the time. If you want to persuade someone to take advantage of an opportunity, don’t spend all your time trying to demonstrate all the upside, how unbelievable the idea is, and how they would be crazy if they didn’t do […]

My colleagues and I spend just as much time changing the way people think about communication as we do anything else. Better communication is not about new tips or tricks (here is a line I hear in workshops a lot… “I am looking forward to getting some new tips.” Wow, does that drive me nuts.) […]

We have been doing some poking around our blog archive lately, and have come across some older posts that were really popular… and that still resonate. And this one is one of our most popular posts ever. We think the point is just as true today as when we first posted it six years ago. […]

Quick, but powerful idea for you today. Let’s say you have a meeting coming up and you will be making a presentation. Your boss and some other senior managers will be in the room or the virtual meeting… or maybe a key potential client who you have been trying to sell for a year… or maybe you will […]