How to Survive in a Noisy World


Quick thought for the day, and a theme we discuss all the time here at The Latimer Group.

Wow, is it ever noisy out there! And the best way to get the attention of your colleagues, the best way to be heard, is not to yell louder. The answer is not to combat noise with more noise.

The answer is to make your words count. Make them valuable. Make them interesting. Figure out what matters most, and talk about that. Figure out what your audience cares about, or doesn’t care about, and make your message valuable.

Less is more.

Listen carefully.

Know your audience.

Say as much as possible, with as few words as possible.

Eventually people will start to realize “hey, when she/he speaks, it is always valuable.” And they will listen to you.

Have a great day.

At The Latimer Group, our individual Coaching services are highly customized and designed to help you achieve your specific goals. Typical engagements focus on developing skill sets in Leadership Communications, Public Speaking, and Executive-Level Business Presentations. To learn more, e-mail us at

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Dean Brenner

A book about change

The Latimer Group’s CEO Dean Brenner is a noted keynote speaker and author on the subject of persuasive communication. He has written three books, including Persuaded, in which he details how communication can transform organizations into highly effective, creative, transparent environments that succeed at every level.