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Category: Sales Communication

Presentation Tips: Using Leverage to Persuade Your Audience

As you think about your next meeting, presentation, or sales call, consider how difficult it may be to persuade this audience to act on your message. Moving someone to action is a challenging task, especially if minds and behaviors must be changed in the process. But it can be done, and there are ways we […]

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Speaking Tips: Build Your Message in Three Acts

Here is a great way to think about your message, in three acts. ACT I: The Open You meet your audience, and your audience meets you. Your goal is to get them engaged right away, and the best way to do that is showing them what will be coming. Give them the topic, the main […]

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Communicating Respect: Give A Little To Get A Lot

Originally published with the Forbes Coaches Council, June 2018. As a speaker, it’s always important to project authority. Whether through a mastery of detail, a clear understanding of your audience’s needs, a strong speaking voice or a poised stance at the front of the room, showing that you have expertise and confidence can go a […]

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5 Things That Will Help You Hold Your Audience’s Attention

We’ve done posts in the past about some things you’ll never hear anyone say in the workplace. But our point in today’s post is that as you go about your communication in the workplace, be it with colleagues, clients, or teammates, there are a few things that you’ll never regret giving too much of, or […]

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A Simple Tip for Choosing the Proper Tone When Speaking

Sometimes it is hard to know the right way to say or write something. Sometimes it is hard to know the correct tone to take. How should I speak to these people? How formal or informal should it be? The answers depend on lots of things: the nature and seriousness of the topic; the level of […]

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Make Yourself Easy to Listen To

We write constantly in this blog about all the different elements of good communication… clear messaging, effective visuals or slides, powerful presence and delivery, speaking with the “executive voice“… these kinds of topics are the dominant themes in this blog. But today, I want to write about the “net effect” of all of these things. […]

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Feedback No One EVER Gives at Work

“Wow, that meeting was great. I wish it was a lot longer.” “When she explains things everything seems more complicated. It’s great.” “He never gets to the point. I love listening to him.” “It’s always hard to understand his main message, which is why I love his presentations.” “Her slide decks look like a passage […]

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