Persuasion

Have you ever led a meeting, handed out the slide deck, began discussing the topic and while still on slide 1 or 2, most of your audience has already flipped to the last slide? I’m sure you’ve seen this before… Perhaps you’ve been the one flipping to the summary, or perhaps you were the frustrated presenter. It […]

Great communication does not just happen. It requires thought, preparation, practice… and it requires a philosophy. There are many philosophies out there in the 21st century business world. But here is what works for us (and our clients tell us it works for them as well): Great communication requires a few key ingredients, which are the basis […]

In our coaching and training, we end up discussing the interview process all the time. Many of our clients interview regularly for promotions within their company. And almost all of our clients have to conduct interviews with others, for positions they are trying to fill on their own teams. Part of our coaching process is to ask […]

This week, I am highlighting two special relationships that have had a disproportionate impact on the growth and success of The Latimer Group. It’s “Relationship Week” here at TLG headquarters. In my last post, I shared a little history about the founding of The Latimer Group, and focused on a man who hired us for […]

This post was written by Hannah Morris, Director of Assessment & Advancement at The Latimer Group. When tackling big questions and conversations, we often need to get out of our normal routines and surroundings. Amidst the clutter of our busy desks and with the frequent interruptions of our typical office flow, it is hard to […]

We spend a lot of our time with clients working on message development. We focus on delivery as well, but good delivery is almost irrelevant if you have not first worked out what the message will be. In other words: What you say is really more important than how you say it. When building a good […]

What we care about most at The Latimer Group is your ability to communicate your message — your story — powerfully and persuasively to your audience. Virtually all the work we do points back to that theme of great communication, and great storytelling. Even in the workplace, great stories and great storytelling are what will stand out […]

This post was originally published in February 2017. Earlier this week, my wife and I, along with some good friends, attended our first political “town hall” event, hosted by Chris Murphy, the junior senator from Connecticut and a Democrat. We obviously are living in a highly-charged and emotional political climate in the United States, and […]

Let me get the footnote of attribution out of the way. I “borrowed” that line, with permission, from my great friend and business school classmate, Phil Bonanno. And now back to our regularly scheduled program… My colleagues and I talk all the time about how listening, awareness and respect are critical building blocks of persuasion. […]

This post was written by Dan Cooney, Director of Business Development at The Latimer Group. We all see things differently. Thanks, Captain Obvious! Yes, it’s a truism, but why is this one so important to you as a communicator? You have to understand the perception gap — the difference between what you said and what […]