Persuasion

My colleagues and I spend just as much time changing the way people think about communication as we do anything else. Better communication is not about new tips or tricks (here is a line I hear in workshops a lot… “I am looking forward to getting some new tips.” Wow, does that drive me nuts.) […]

We have been doing some poking around our blog archive lately, and have come across some older posts that were really popular… and that still resonate. And this one is one of our most popular posts ever. We think the point is just as true today as when we first posted it six years ago. […]

Quick, but powerful idea for you today. Let’s say you have a meeting coming up and you will be making a presentation. Your boss and some other senior managers will be in the room or the virtual meeting… or maybe a key potential client who you have been trying to sell for a year… or maybe you will […]

Do You Know Who I Am?

Posted On October 23, 2020 BY

I have been going through our blog archive quite a bit lately. We have been writing in this blog for nearly 15 years, so there is a lot of old content to review. Today, I share one with you that I wrote and posted in August 2009. We are resharing it today because unprepared, one-size-fits-all […]

That little voice inside your head, the one that tells you aren’t good enough… do you know that voice? Do you ever hear that voice telling you to question your own value or qualifications? Do you ever hear that voice whispering sour questions to you? I hear that voice, and I am sure most of […]

If your communication problem is time, then brevity is your friend. Make sure to shorten your message significantly. Reduce your information to a list of “three things,” so that your message is easier to remember. If your communication problem is attention span, then a “hook” is your friend. Work hard to connect with your audience with something […]

Introducing Persuaded

Posted On October 7, 2020 BY

Good morning, friends. I am proud to share the news with you that my new book, Persuaded, is done, and available! This is my third book, and I have been looking forward to this day for a long time. We will be announcing the book more broadly next week, but I wanted the regular readers […]

Lessons from The “Debate”

Posted On September 30, 2020 BY

My job with The Latimer Group is to coach and train our clients to be better communicators. And regular readers of this blog know that I will use stories or examples from any area of my life to draw out the lessons I want to discuss. Occasionally over the years, I have gently referenced real-world […]

How do you prepare for that big sales call, or that important meeting with your boss? If you prepare at all (not trying to insult you, but a shocking number of people still try to “wing it”), and if you are like most people we meet, then your prep goes something like this… organize your […]

The hardest thing for any subject matter expert (SME) to do is to explain his or her area of expertise in simple and clear ways. When we are “in” it, when we are living the topic every day, and when we know a lot about it, it is really hard to distance ourselves from it and […]