Persuasion

See the Whole Board

Posted On September 16, 2024 BY

Communication (or rather great communication) is not a series of memorized steps, standard moves, or a list of tips and tricks (oh how I hate that phrase…) No. Great communication is really about questions and choices. It is about understanding what is really going on in a given moment, seeing the situation clearly, and then deciding […]

This week, Latimer CEO and Co-Founder Dean Brenner is a guest on the Fiducient Advisors’ Nonprofit Investment Advisors podcast. The Latimer Group and Fiducient share a close corporate relationship, as we have worked together in a variety of ways on a number of different projects. So we were excited when they invited our CEO to […]

I love to garden. And I love being part of a team. So let’s connect those two topics today. Every skilled gardener knows that building a healthy and successful garden requires planning, effort and maintenance. You need to understand the environment for your would-be garden… sun, soil and water are the big variables. You need […]

We post frequently on this blog about listening skills. Listening is of critical importance to your ability to persuade, sell, lead, follow… everything in the work place. But here is an important question for you to think about. How well do you listen to people you don’t like? We all come in contact with people […]

This post was written by Lauren St. Germain, Facilitator and Coach for The Latimer Group. The first post I wrote as a contributor to this blog was titled “Latimer in the Wild” and I wrote it as a new member of the team. At the time, I was spending hours upon hours learning the model and preparing […]

Checking in from vacation with my family… Our son had a friend with us for a few days. And amidst all of the typical summertime outdoor activities, they asked for (and received) permission for some daily screen time. The two boys are both avid fans of Minecraft, a digital world I know precious little about. […]

Emotion is Your Friend

Posted On July 30, 2024 BY

We spend all of our time here at The Latimer Group coaching and training people to get to the point, and to use their communication to drive good outcomes. In other words, we are teaching people to be persuasive all the time. And there are lots of things that contribute to being a persuasive communicator. […]

We preach preparation and audience understanding, all day, every day here at The Latimer Group. One of our foundational beliefs is that the more you understand about what your audience cares about, wants, needs, is motivated by, the easier it will be for you to build connection, anticipate roadblocks, and build message plans that are […]

Hey Friends, In the modern business world, there are really five ingredients that have to be present all the time for great communication to be possible. Depending upon who you’re “cooking” for, depending on what audiences you’re preparing for, you’re going to make choices of which of those ingredients needs to be most dominant. So, […]

We think and talk about persuasion a lot over here at The Latimer Group. We believe that the ability to use your words to create good outcomes is a critical skill in our world today… this has probably always been true, but perhaps never MORE true than it is today. In a world where communication and information […]