Blog

This post was written by Ang Barnard, Facilitator and Coach for The Latimer Group. Did you know our brains process visual information 60,000 times faster than text?! This is according to research compiled by 3M, the corporation behind Post-it Notes. In other words, intentionally using visuals in your presentations can help you capture attention and become more […]

We preach preparation and audience understanding, all day, every day here at The Latimer Group. One of our foundational beliefs is that the more you understand about what your audience cares about, wants, needs, is motivated by, the easier it will be for you to build connection, anticipate roadblocks, and build message plans that are […]

This post was written by Jay Prewitt, Director of Coaching and Facilitation at The Latimer Group. In my workshops and coaching sessions, I often ask, “What are your coffee beans?” This metaphor represents the mindfulness practices that help you stay present and focused, even when it’s tough. At The Latimer Group, we recognize that everyone has too […]

Hey Friends, In the modern business world, there are really five ingredients that have to be present all the time for great communication to be possible. Depending upon who you’re “cooking” for, depending on what audiences you’re preparing for, you’re going to make choices of which of those ingredients needs to be most dominant. So, […]

Here is a common scenario that I have watched and experienced many times: the words that were spoken/written by someone were received in way that was different from the intended impact. The message that was received or the feeling that was created was not at all what the speaker/writer was trying to send or create. […]

The single most frequently asked question I hear regarding public speaking is this… “Dean, how can I be more confident as a speaker?” I’ve been in this line of work for more than twenty years, and every year, I hear that question more than any other. And throughout my time leading The Latimer Group, my answer has remained […]

This post was written by Lauren St. Germain, Facilitator and Coach for The Latimer Group. The cool thing about being a coach, is that sometimes you can impart wisdom on your clients and other times, they impart wisdom back on you. Recently, I was the recipient of some wisdom when a coaching client shared a key takeaway […]

We think and talk about persuasion a lot over here at The Latimer Group. We believe that the ability to use your words to create good outcomes is a critical skill in our world today… this has probably always been true, but perhaps never MORE true than it is today. In a world where communication and information […]

There are lots of ways to think about persuasion. And our team always advocates an approach that is based on preparation and a thorough understanding of the audience. But there’s one fundamental and additional element that can never be forgotten. In addition to a thorough understanding of your audience, you also need a thorough understanding […]

Every new generation has an impact on the workplace.For leadership, success depends not only on building the youngest generations’ communication abilities — it requires building the entire organization’s ability to communicate across these divides.

A book about change

The Latimer Group’s CEO Dean Brenner is a noted keynote speaker and author on the subject of persuasive communication. He has written three books, including Persuaded, in which he details how communication can transform organizations into highly effective, creative, transparent environments that succeed at every level.