The Message Makeover Podcast: The Art of Connecting with Your Customer, with Phil Bonanno

In this episode we interview long-time friend and advisor Phil Bonanno on the art (and a little bit of the science) behind understanding your customer, and figuring out how to connect with them. Phil has a unique take on human connection, and how it plays into the ways we communicate and sell. And he is also just a really engaging guy, and a huge Yankee fan… which endears him to us (at least to Dean).

Phil has had a fascinating career at Facebook, and previously in a variety of roles as one of the leading analytical voices in the retail industry. He received his MBA from Babson College, and lives with his family in Melbourne, Australia where he has become a rabid Australian football fan.

Listen below, and/or subscribe to us on Spotify or Soundcloud.

The Message Makeover Podcast: The Art of Connecting with Your Customer, with Phil Bonanno

We believe that great communication skills change the world. We transform people and organizations of all sizes with simple, repeatable techniques, through an integrated platform of corporate training, coaching, and asynchronous learning.

Our entire business has been built on the referrals from satisfied clients. So, if you enjoyed your experience with The Latimer Group, or if you like what you read here, please share your experience with others. And if you would like to know more, please contact us at, or visit our website The Latimer Group.

We look forward to hearing from you.

Looking for more from The Latimer Group?

Looking for more from The Latimer Group?


Leave a Reply

Your email address will not be published. Required fields are marked *

Dean Brenner

A book about change

The Latimer Group’s CEO Dean Brenner is a noted keynote speaker and author on the subject of persuasive communication. He has written three books, including Persuaded, in which he details how communication can transform organizations into highly effective, creative, transparent environments that succeed at every level.