storytelling

Details matter in business, and in some industries, the details are everything. But the amount of detail we discuss in meetings and presentations, and the way in which we communicate it, is a daily source of frustration in most companies. Ask yourself this question: “What percentage of meetings that you sit in take your time […]

Have you experienced the power of presenting in front of a camera? Chances are if you’ve been in one of our workshops, you’ve had the opportunity to be videotaped while you present. And you’ve experienced firsthand the transformational power of seeing yourself come to life on the screen. It’s a tremendous learning experience—we see our […]

We discuss in every single workshop the power and importance of knowing your audience. It is a fundamental belief here at The Latimer Group, and we embrace the fact that knowing your audience is a key differentiator between mediocre and great communication skills. Here is a story to illustrate the point. We partner with many […]

Today’s post was written by Kelly Slater, co-owner of Slater’s Garage Ads & Audio. This afternoon I made a sales presentation to a client remotely, using a screen-sharing app. Of course, it involved a multiple-slide PowerPoint presentation (because the common thinking is that customers NEED to see your offer, idea, strategy, etc. in a multi-page […]

Recently we shared a framework my colleagues and I use at The Latimer Group,  that captures the different levels of delivery skills possible for business communication. We got a great deal of reaction on that piece, including a question via Twitter from good friend John. John asked, “What happens when you need to work on […]

There are lots of ways to think about how we speak, and the way we deliver our message in the workplace. There is no one single standard for what is required and what is considered “great.” Authenticity always needs to rule the day, and we all need to have the confidence to speak in our […]

Simply get to the point. I write about this topic a lot… and I keep writing about it, because every day we see people speak who take their sweet time getting to the point. We are all busy, we are all suffering from reduced attention spans, and we all hate sitting in meetings, presentations or […]

We spend an incredible amount of time speaking with our clients about capturing attention right up front when we speak. In a hyper-speed, over-scheduled, attention-starved world, it is critical that we have the skills to capture our audience’s attention right away. Otherwise, they will never engage, they won’t be listening, and they won’t absorb anything […]

Today’s post was written by Brett Slater, Chief Social Media Officer at The Latimer Group. As you may know from my last post, I also do morning radio in my home state of Maine. Phone calls from listeners are a big part of our show every morning, and the topics vary widely, from local politics […]

We recently wrote about a powerful storytelling technique called Problem⇒Solution. It is a “cause and effect” technique, where you lay out the problem first, quantify the problem, and then share the solution and the benefits of the solution… and you do all of that as part of the OPEN in your presentation, conversation or meeting. […]