The Message Makeover Podcast: An Interview with Olympic Sailing Coach Luther Carpenter

luther carpenter

If you don’t hear these words and understand their importance, we are not going to get ‘there.’ And in my world, getting ‘there’ is winning a gold medal.” ~Luther Carpenter, US Olympic Sailing Coach

Coaching people to elite performance is hard, under any circumstances. But it is especially hard at the Olympic Games, where you are competing against the best of the best, under an intense spotlight. If you can coach an athlete to an Olympic medal, you are excellent at your craft. And if you can do so over and over and over again, then you are a master at your craft.

In this episode of The Message Makeover podcast, we talk to Luther Carpenter, a Senior Olympic Coach for the US Sailing Team, and without question one of the most successful sailing coaches in the history of the sport. Luther has been a coach for the National Team for over 25 years, and has coached US athletes at 7 Olympic Games, starting in 1992 in Barcelona through 2016 in Rio. Along the way, Luther has coached his athletes to 5 Olympic medals, across four sailing events.

In this episode, Dean and Dan discuss the art of coaching with Luther, and how your communication style has a massive impact on the results. We are grateful for some time with Luther, and hope you will enjoy it.

Listen below, and/or subscribe to us on Spotify or Soundcloud.

The Message Makeover Podcast: An Interview with Olympic Sailing Coach Luther Carpenter

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Dean Brenner

A book about change

The Latimer Group’s CEO Dean Brenner is a noted keynote speaker and author on the subject of persuasive communication. He has written three books, including Persuaded, in which he details how communication can transform organizations into highly effective, creative, transparent environments that succeed at every level.