A Universal Business Problem

We have clients across a range of industries and on five continents. And no matter where we go, no matter what the industry is, everyone complains about the exact same thing. Everyone wants their colleagues, customers, vendors or partners to simply get to the point. We, all of us, have a chronic business problem of terrible communication. We don’t, or can’t, get to the point. We don’t make the point clearly. We don’t synthesize the issues down to their essence. We don’t make things simple. We get mired in too much detail.

We are hearing this everywhere, in every single client conversation and engagement.

This problem transcends industry. It transcends country and culture. It transcends generation and gender. Everyone is bothered by it. Everyone sees it as a major waste of time and business resources.

And yet, while everyone is bothered by it, most are also guilty of it. We all know what it feels like to have someone else waste our time. But we encourage you to ask yourself the harder question. Do others feel the same way when they listen to you? And if the answer is “yes,” (or even “maybe”), then what are you going to do about it?

Don’t be part of the problem. Be part of the solution. You will be more successful, you will stand out amidst the crowd, and you will create competitive advantage.

Good luck.

Does your team:
– Take too long to make decision?
– Fail to ask for what it wants or needs from you?
– Make things too complicated?
– Deliver unconvincing or disorganized presentations?
– Have new hires who are unprepared to communicate in the workplace?

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2 responses to “A Universal Business Problem”

  1. Elnur says:

    We as a species evolved and reached to where we are by learning from one another. The least we can do is to give a quick piece of feedback to those around us (and know how to accept one with an open mind). If we don’t give this feedback- who will? I see the glass half-full- making things simple is doable!

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Dean Brenner

A book about change

The Latimer Group’s CEO Dean Brenner is a noted keynote speaker and author on the subject of persuasive communication. He has written three books, including Persuaded, in which he details how communication can transform organizations into highly effective, creative, transparent environments that succeed at every level.