#KnowYourAudience

The hardest thing for any subject matter expert (an “SME” in business vernacular) to do is to explain his or her area of expertise in simple and clear ways. When we are “in” it, when we are living the topic every day, when we know a lot about a certain topic, it often can be […]

The question I’m asked most often in workshops and coaching sessions is, “I get really nervous when I present; can you help me eliminate my anxiety?” And my answer is that having at least some anxiety is actually a good sign. It means that, at that moment, you’re engaged. You are plugged into your audience […]

Originally published with the Forbes Coaches Council at Forbes.com on June 9, 2017. The question I’m asked most often in workshops and coaching sessions is, “I get really nervous when I present; can you help me eliminate my anxiety?” And my answer is that having at least some anxiety is actually a good sign. It […]

Here’s a great goal for you in your next meeting or presentation. Make it your mission in life to make it easy for people to remember what you say. Have you ever had the experience where a presenter just walked into the room, and from the moment he or she opened their mouth, you were […]

The Recipe for Great Communication contains 5 ingredients: Clarity, Brevity, Context, Impact, and Value. But depending on your audience’s “taste” — that is, depending on what kind of information your audience needs — those ingredients may vary in proportion. So, how do we know how much of each ingredient to use when we prepare for meetings […]

Have you ever listened to that person who says something like “um” over and over and over? After a while, all you hear are the “ums.” How about the person who says “like,” or “you know?” Hard to listen to that after a while. How about the person who qualifies everything they say with a […]

We have written recently about the political divide in our country and how ineffective so many of us are in our communication on political topics. No one listens, everyone judges, and everyone believes that they are morally right in their beliefs. We are all living in our own echo chambers, where we distance ourselves from […]

Do you find it easy to persuade people? That’s a broad question, with an answer that is likely to be some version of, “Sometimes.” Whether someone is easily persuaded depends on a lot. The size of the ask, the environment and situation you’re in, the kind of person you’re trying to persuade, and other variables […]

Have you ever listened to yourself speak to your colleagues or customers? Have you ever just recorded yourself in a standard, nothing-special conversation, and actually listened to what you sound like? Try this. Record yourself in a typical conversation or phone call and listen closely to what you sound like. More specifically, count your pronouns. […]

During the past year of client work, we’ve spent time with professionals from over 25 different countries… busy, ambitious, successful, intelligent professionals. They worked in finance, engineering, marketing, communications, procurement, and all sorts of leadership and management positions. Our client base is certainly a diverse group! And any time we have an intense period of […]