We’ve written on this topic before, but it is such a global business issue, that I am writing about it again.
We have clients across a range of industries and on five continents. And no matter where we go, no matter what the industry is, everyone complains about the exact same thing. Everyone wants their colleagues, customers, vendors or partners to simply get to the point. We have a chronic business problem of terrible communication. We don’t get to the point. We don’t make the point clearly. We don’t synthesize the issues down to their essence. We don’t make things simple. We get mired in too much detail.
We are hearing this everywhere, in every single client conversation and engagement.
This problem transcends industry. It transcends country and culture. It transcends generation and gender. Everyone is bothered by it. Everyone sees it as a major waste of time and resources.
And yet, while everyone is bothered by it, most are also guilty of it. We all know what it feels like to have someone else waste our time.
But ask yourself the harder question. Do others feel the same way when they listen to you? And if the answer is “yes,” then what are you going to do about it?
Don’t be part of the problem. Be part of the solution. Learn how to get to the point. You will be more successful, you will stand out amidst the crowd, and you will create competitive advantage.
Good luck.
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