Another Reason to Put Down the Phone


Earlier this week, someone told me that “they are more efficient when they multitask.”

Yeah… right.

This will be a short post today, because the efficiency of multi-tasking is a complete myth. And there is tons of detail to prove it, including this recent spot on NPR. In last week’s post, I pleaded with you to put down the phone or close the laptop and respect your colleagues in meetings. And if the “respect your colleagues” logic didn’t resonate with you, then how about this?

You are far less efficient than you think you are when you try to do multiple things at once, and there is tons of data to prove it.

So regardless of what motivates you — respecting others, or being good at your job, or both — there are plenty of reasons to focus on the conversation or the meeting you are in. Be present. Be mindful of the people right in front of you. You’ll be better. Your organization will be better. And you will be respectful.

What’s not to like about that?

Have a great day.

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Phot: Nathan Siemers


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Dean Brenner

A book about change

The Latimer Group’s CEO Dean Brenner is a noted keynote speaker and author on the subject of persuasive communication. He has written three books, including Persuaded, in which he details how communication can transform organizations into highly effective, creative, transparent environments that succeed at every level.