recipe

The Recipe for Great Communication contains 5 ingredients: Clarity, Brevity, Context, Impact, and Value. But depending on your audience’s “taste” — that is, depending on what kind of information your audience needs — those ingredients may vary in proportion. So, how do we know how much of each ingredient to use when we prepare for meetings […]

We’ve all been to THIS conference call… too many times in fact. While Tripp and Tyler absolutely nail the inherent comedy in the ways we conduct conference calls, let’s take the conversation to the next level. How do we run better conference calls? Here are a few simple ideas: 1. Set context and get the […]

We have shared many past posts here on the need and importance of clarity and brevity in your communications. Clarity and brevity are often the price of admission to be heard in the 21st century — table stakes — the cost to simply be able to play in the big leagues and have people listen […]

In all of our workshops, we always ask participants their goals for the session. We get lots of great answers to that query. The participants in our workshops almost always come with ambitious and lofty goals. And one theme we frequently hear is that the people we work with want to have great communication skills […]

If we look at our communication as if it were a meal that our audience will consume, we’ll of course want to prepare a communication “meal” they will enjoy. A meal that will satisfy their hunger for simple, valuable communication. And in order to do that, there are 5 ingredients that must be included in […]

When you are giving a business presentation, do you tell people what you think is most important? Or do you find ways to demonstrate value from their perspective? When we are talking about being more persuasive, this is one of the most important things to consider. If you want to persuade anyone of anything, you […]

Over our last several posts, we have been reviewing the key characteristics of great business communication: Clarity, brevity, context… and today’s topic: impact. Does you message stand out? Do you make it easy for your audience to remember what you say? Does your message make an impact on the mind of your listener? You need […]

Context is King

Posted On March 11, 2015 BY

Over our last several posts, we have been touching on a few of the important ingredients for great communication… clarity and brevity chief among them. Today we touch on a third critical ingredient: context. Context is critical. Context creates relevance. Context helps your audience engage and listen. Context helps your audience care. We are all […]

In Search of Brevity

Posted On March 9, 2015 BY

Have you ever sat through a meeting, or a conference call, or a presentation, and thought to yourself… “Oh my god… I wish this person would get to the point…“? Yeah. Me too. Many, many times. We all know what it feels like to have our time wasted by someone who just won’t, or can’t, […]

At The Latimer Group, we talk and write all the time about the ability to communicate clearly. That is our purpose, our mission, our raison d’etre. To succeed in the 21st century global business environment, you need to be able to communicate with your colleagues, employees, customers, prospects, and shareholders, and you need to be […]