Category Archives: #WednesdayWisdom

What to Know Before You Tell Your Story

What to Know Before You Tell Your Story? This!

At The Latimer Group, we talk and write all the time about the ability to communicate clearly. That is our purpose, our mission, our raison d’etre. To succeed in the 21st century global business environment, you need to be able to communicate with your colleagues, employees, customers, prospects, and shareholders, and you need to be able to get to the point quickly and clearly.

But to take that even further, you also need to be able to communicate your (or your organization’s) value. You need to be able to explain what your mission, your offer, and your competitive advantage are.

In other words, you need to be able to explain what makes you invaluable and unique.

In order to do all this, you need to have a narrative. You need to have an understanding of your story. Because if you don’t know what it is, and can’t articulate it to yourself, you won’t be able to explain it to anyone else.

The point here is this… before we can have a conversation about how to explain your value quickly and clearly, you first need to know what your value is. We can’t work on how to tell the story better, without first knowing what the story is.

Think about it for yourself and your organization. Do you know what your value is? Are you sure? Because we need to have all our ingredients available before we can begin cooking our meal.

Good luck, and have a great day.

At The Latimer Group, our individual Coaching services are highly customized and designed to help you achieve your specific goals. Typical engagements focus on developing skill sets in Leadership Communications, Public Speaking, and Executive-Level Business Presentations. To learn more, e-mail us at info@TheLatimerGroup.com
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Clarity and Brevity: The Search Continues

Have you ever sat through a meeting, or a conference call, or a presentation, and thought to yourself, “Oh my god… I wish this person would get to the point…“? Yeah. Me too. Many, many times. We all know what it feels like to have our time wasted by someone who just won’t, or can’t,… Continue Reading

4 Long-Term Benefits of Being a Great Communicator

Being a great communicator is about so much more than the sales call you’re about to make, the meeting you’re about to join, or the conversation you’re about to have… Beyond the immediate benefit of closing a sale, or contributing to a meeting, great communication skills create several significant realities that will benefit you in… Continue Reading

Communication Doesn’t Have to Be Difficult

Communication clarity is really hard in the 21st century… a mantra I have recited over and over in this space. It’s hard because of the noise, the competition for mind share, and shrinking attentions spans. But often the best way to combat difficulty and noise is to focus on the most simple, basic elements of… Continue Reading

To Be More Persuasive, Look Beyond the Façade

Today’s post was written by Amy Fenollosa, Director of Learning at The Latimer Group. The city of Lyon, France may be best known as the gastronomic epicenter of world; with phenomenal chefs and outstanding restaurants, people travel the globe to sample the rich Lyonnaise food. While I was there last week to teach Executive Communication Skills… Continue Reading

4 Communication Missteps Men Make in the Workplace

Earlier today, I had a LinkedIn conversation with a good friend named Bryan, who also happens to be a member of Latimer’s Board of Advisors. Bryan had read a recent blog post of ours about the language mistakes some women make in the workplace. And Bryan’s request and challenge to me was now to write… Continue Reading

Video: The Recipe for Great Communication

The Recipe for Great Communication contains 5 ingredients: Clarity, Brevity, Context, Impact, and Value. But depending on your audience’s “taste” — that is, depending on what kind of information your audience needs — those ingredients may vary in proportion. So, how do we know how much of each ingredient to use when we prepare for meetings… Continue Reading

3 Simple Changes to Give Your Meetings Fresh Perspective

Today’s post was written by Amy Fenollosa, Director of Learning at The Latimer Group. This week our team sat around a conference table with a consultant and after half an hour, he looked at us and said, “Maybe we should pause this discussion.” It was an unusual situation; typically we’re brought in as consultants and… Continue Reading

Want Stronger Communication? Eliminate Weak Language

This past weekend, I was at the breakfast table sharing coffee with my wife, and our seven-year old son. While we were sitting there, he asked me lots of questions (as always) about whatever was inside his head. Today, it was plants and how they grow. And I said something like, “All living things keep growing, all… Continue Reading

How to Thrive in the New Communication Age

At The Latimer Group, we speak with our clients and colleagues about the “New Communication Age” we live in. Nowadays, communication is not just about having or controlling information. Years ago, in an era when not everyone had access to information, then the best communicators were, in fact, the ones who could access and disseminate… Continue Reading

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The Latimer Group, LLC
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Wallingford, CT 06492
Phone: 203.265.4344
Email: info@thelatimergroup.com