Category Archives: #TipsThursday

Video: Using Leverage to Persuade and Sell

Did you know that a simple lesson from your high school physics class can help you be a more powerful communicator? The Leverage metaphor is one of our core concepts at The Latimer Group, one we use every day, not just in our client workshops, but in our own communication, as well. It’s a pretty simple tactic, yet one that’s critical to helping you communicate at the highest level.

Leverage can help you more easily move an otherwise immovable object. And you can use that same concept of Leverage to move your audience to action. By changing the three variables of a lever — the fulcrum, lever, and weight — you can make it easier or harder to move your audience to act on your message.

This video will show you how to apply the concept of leverage to your business communication to help you sell more, build consensus around an idea, and communicate more effectively in the workplace.

At The Latimer Group, our individual Coaching services are highly customized and designed to help you achieve your specific goals. Typical engagements focus on developing skill sets in Leadership Communications, Public Speaking, and Executive-Level Business Presentations. To learn more, e-mail us at info@TheLatimerGroup.com

Video: Are You an Executive Level Communicator?

In our workshops at The Latimer Group, we don’t just assess whether your communication skills are “good” vs. “bad.” There are varying levels of good communication, and as we become more aware of our audience, and more honed in on our message, we progress from Professional Level Communication to Leadership Level to Executive Level. In… Continue Reading

Overflowing Inbox? Strategies to Manage Email

Overflowing Inbox? Strategies to Manage Email

This post was written by Amy Fenollosa, Director of Learning at The Latimer Group. It’s officially the end of summer; post-Labor Day, post-vacation re-entry for many of us. Have you taken time off this summer and returned to an overwhelming backlog of email? Did you find yourself checking your email remotely? Or were you able to… Continue Reading

Presentation Tips: “Everyone Hears Uniquely…”

This post was written by Amy Fenollosa, Director of Learning at The Latimer Group. Recently I was collaborating with a colleague to create an audio exercise for a workshop on storytelling. We selected outstanding clips of stories to share in class as examples to help people generate their own ideas and learn what makes a compelling… Continue Reading

Presentation Tips: Check Your Body Language

This post was written by Amy Fenollosa, Director of Learning at The Latimer Group I’ve been presenting in front of large audiences for most of my career. I’m comfortable speaking on the stage, but other than a role in the 5th grade class play, I haven’t explored acting. Last month, I had the chance to… Continue Reading

4 Communication Missteps Men Make in the Workplace

Earlier today, I had a LinkedIn conversation with a good friend named Bryan, who also happens to be a member of Latimer’s Board of Advisors. Bryan had read a recent blog post of ours about the language mistakes some women make in the workplace. And Bryan’s request and challenge to me was now to write… Continue Reading

Anxiety When Speaking? That’s Actually Good

Originally published with the Forbes Coaches Council at Forbes.com on June 9, 2017. The question I’m asked most often in workshops and coaching sessions is, “I get really nervous when I present; can you help me eliminate my anxiety?” And my answer is that having at least some anxiety is actually a good sign. It… Continue Reading

The Five Keys to Being Heard in the 21st Century

Many people suffer from a critical misconception regarding being heard. Being heard is not always about speaking louder. Most of the time, being heard is about doing a number of things differently, most of which have nothing to do with the words coming out of your mouth. We live in a loud, confusing, fast-paced, attention-deficit… Continue Reading

Steve Jobs, On PowerPoint

I recently stumbled across a great quote from Steve Jobs, that captures exactly how we feel about PowerPoint here at The Latimer Group: “I hate the way people use slide presentations instead of thinking. People confront problems by creating presentations. I want them to engage, to hash things out at the table, rather than show… Continue Reading

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